Capturing Local Patient Bookings through GMB Map-Pack Rankings
Vitality Clinic wanted to capture patients searching for nearby physiotherapy clinics. We built a local search strategy around Google My Business and review optimization.
Campaign Channel: GMB & Local SEO
•Duration: 4 Months
60%+GMB Clicks Increase
Top 3Local Rank
HealthcareSector Focus
Delhi NCRLocal Targeting
Campaign Context
For healthcare clinics, local SEO is the highest ROI marketing channel. By ranking in Google's 3-pack, we captured patients searching for immediate healthcare assistance.
Roadblocks & Challenges
- ✕Strong local hospital and clinic search competition
- ✕Weak GMB optimization and thin reviews footprint
- ✕Wasted lead spend on patients outside target radius
- ✕Ensuring phone call clicks turn into actual clinical consultations
SkyThrive Strategy & Levers
- Optimized GMB profile categories, service descriptions, and operating hours
- Established local citation building on premium healthcare business directories
- Designed a automated follow-up system to help staff collect patient reviews
- Targeted localized Meta and Google search ads to hyper-local neighborhoods
Campaign Impact
- ✓Achieved stable Top 3 placement for main physiotherapy keywords in Noida
- ✓Increased monthly GMB search direction queries and click-to-calls by 60%+
- ✓Established a consistent stream of daily patient inquiries without active ad spend
- ✓Improved clinic reputation through an active review collection framework
“Working with SkyThrive Digital has been a game-changer. They significantly improved our GMB visibility, leading to a steady stream of local calls. Our Meta campaigns generated high-quality leads that converted into actual clinical patient bookings.”
Dr. Preeti
Founder, Vitality Physiotherapy ClinicWant to Scale Your Vertical?
Book a consultation with a co-founder to see if we're a fit for your campaign.
Book Free Audit Call